Secret To Positioning Yourself as “The Expert” in 30-seconds
Announcing: The Secret Formula You Can Use To Position Yourself as “The Expert” and Knock Your Competitors Out Of The Game in 30 Seconds (without sounding like an arrogant bastard) I’ve never made this...
View Article8 Instant Formulas for Writing Problem > Solution Leads
One of the work horses in the copywriters stable is the Problem > Solution structure for organizing a sales argument. So, I just finished studying several hundred ads on a search for standard...
View ArticleThe Anecdote to “Howler Monkey” Copy – The Ethos Effect
In just a minute you’ll discover… The 2500 secret for creating high-credibility – high-impact copy 2 ingredients you must have to create reader trust Is “this” hurting your response, sales and profits?...
View ArticleThe $200,000 Lead-Gen Email…
This piece of copy generated about 4000 leads in a few days. In fact, so many people requested the PDF report offered that it crashed the companies servers. When modified slightly, this headline and...
View Article7 Copywriting Screw Ups…
Copywriting is a key element in your sales and marketing processes. Yet, there are a few common “copy vampires” that suck the sales and profit generating force right out of your lead gen, websites,...
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